To get your customers into the habit of buying from you, you need to lay a solid foundation. This foundation is based on a deep understanding of human nature. You…
Author: <span>Melanie Warren</span>
When it comes to marketing, those who succeed, and sell a lot, understand something their losing competitors don’t… They understand the “Yin/Yang” principles of selling. The “Yin” principle of selling…
Your brain is a wonderful thing, because it watches out for you at all times. Not surprisingly, it believes most advertising is a giant waste of time. And because your…
What if there was a magic trick you could use to drive sales? Well, there is. But the first thing you need to know about it is that it’s not…
Of the 9 Buyer Traits, only 3 of them cause action. They are: Empower Me, Invite Me, and Respect Me. The other traits are important for making a person feel…
It’s early here. My babies are on the school bus… girls… ages 8, 12, and 14. I’ve got a homemade mocha by my side. “Vat” size. And I hear the…